Archive for the ‘Leadership’ Category

Workers Agree: Company Culture Matters

A recent survey by Randstad found workers believe that having a strong corporate culture is essential to counteracting the slumping employee morale that has taken hold at some companies in the wake of the recession. The 1,008 workers who took part in the survey said having a stronger corporate culture …

The Inside Story Behind Great Leadership

Leadership - It's What Is Inside That Counts

Just the other day, I was asked about ……

Your Internal Employee Brand

Increasingly, companies are incorporating their brand into staff training. Apart from the training sessions, attendees might also view exhibits, use multi-media materials, and take part in activities provided by internal groups.

Such an approach makes the training experience less generic while reinforcing the brand. This can be true irrespective of …