Posts Tagged ‘Brand’

The Ten Commandments of Good Design


Dieter Rams at Vitsœ (Photo credit: Wikipedia)


Dieter Rams is a German industrial designer who has been recognized as one of the most influential industrial designers of the 20th century. He worked for 40 years at the German consumer products company, Braun. Today, he works at Vitsœ, a …

The Ideal Student LinkedIn Profile

Nederlands: Linked In icon

(Photo credit: Wikipedia)

In a conversation with one of Xavier University mentees on the topic of job searching at some point I remember saying, “it’s not what you know, it’s who you know… and who knows you.”


That is because so many job openings are filled by referrals. And

Build to a Company to Last, Not For Your Ego

Well as I type this post, Chapter 11 of my book is in the can.  Time to set my sights on chapter 12.  The last four chapter outline how following our FUEL Process to create your leadership development program gives you a competitive edge.  So if you are not familiar …

Do you feel you are following your dream?‏

A man lay on his bed at the end of his life waiting to die. His dream came to pay his last respects and bid farewell to the man who had never used it.

Follow your Dream

Don’t let your dreams die!

As it entered the room the man looked down in shame.…

Your Internal Employee Brand

Increasingly, companies are incorporating their brand into staff training. Apart from the training sessions, attendees might also view exhibits, use multi-media materials, and take part in activities provided by internal groups.

Such an approach makes the training experience less generic while reinforcing the brand. This can be true irrespective of …